(extra) Project 4: Advertisement Analysis here

 Project 4 was Advertisement Analysis. In advertisements, young women or girls are sometimes expressed sexually. One of them, Baskin Robbins, was analyzed. In the advertisement, an 11-year-old girl was wearing makeup including pink lipstick. The camera took a close-up shot of the girl's lips eating ice cream. And the girl looked at the screen and raised one eyebrow and made a fascinating expression. It is not easy to find a girl like this in reality. The girl in the advertisement is different from the actual 11-year-old girls. The girl in the advertisement is close to the image of a girl created by our society. If this kind of situation is repeated, little girls and boys will have wrong gender stereotypes. It also increases the likelihood of sexualizing women.

Comments

Post a Comment

Popular posts from this blog

Week4 extra) About interaction assignment

The Interaction Assignment. What did you do? What did you learn? Was it fun?  I conducted a Breaching experiment for project 1. I was in a situation where I couldn't carry out my observations face-to-face. So I did an experiment using Kakao Talk, and this was the difference from Goffman. I broke the promise of my relationship with my friend through Kakao Talk. I replied coldly and badly to my friend(participant), who always exchanged friendly words. And my friend thought I had a complaint or something was wrong. It was the same view that Goffman looked at individuals who broke the rules in society. It was the first observation experiment, and the process of organizing the experiment was not easy. Also, it was hard to read English books, understand the contents, and do an experiment. However, I think I was able to realize and learn the meaning of the violation experiment. The reaction was also interesting after he told his friend that the experiment was a violation.
Read more

Week4) Review about my Interaction Assignment

  The place I have been observed is a café. The café involves a few tables and chairs. It is well designed for the outsiders to get interested.  When I was there, two kinds of people were in this place. They were the clerk and the customers.    The clerk welcomed the visitors politely and made some beverage and dessert. She was in smile for all the time facing the customers and mostly dressed in tidy clothes. After she got the orders, she stayed in the kitchen, which is staff only, taking a rest and looking at the CCTV occasionally. A few hours later, the other clerk got into the kitchen for the rotation.    Besides, in the main room of the café, the customers sit around the tables. Some of them drank coffee and tea talking about their boring life. Some worked with their stuff very silently. And others played the board games making loud noise. In specific, there were two people sitting in front of me. They were a teacher and a student. The student bought a ...
Read more

Week 1. (extra) Why are you taking this class?

 Why are you taking this class? Sociology naturally occurs in people's lives. However, I didn't have many opportunities to think about what sociology is and how it works in our lives. As  the title of this class, I was curious and wanted to learn about the sociology of everyday life.  I am used to passive learning until I come to college, so I have a fear of active learning. But this class seems to have more active learning, so I think I can change myself from pursuing passive learning. What PRACTICAL SKILLS do you expect to gain from attending it? I just got information from Wikipedia, but I've never participated in Wikipedia myself. Through this class, I want to participate in writing in Wikipedia and get writing skills. I also want to know the power of collective intelligence that the professor mentioned in the first video. Also, I think there is something to gain from exchanging opinions with each other. I usually find it difficult to put forward opinions or refute ot...
Read more